For the last few months Fort Worth's Leon Bridges has been impressing a growing band of follows with Instagram account.
Boasting timeless, brilliant black'n'white images it raised one key question: Would the Texan singer-songwriter's music be as good as his photographs?
Making his UK magazine debut with his first two tracks, the answer appears to be a resounding yes.
Bridges has unveiled to smokey, soulful yet fresh songs - Better Man and Coming Home - listen to them both below now, and expect more music - and photos - soon.
For more head to Facebook.com/Leon-Bridges.